Atlanta Overview
– Its Influence and Doing Better Than Most –

“Every time you sip a Coca-Cola, send a package via UPS, bunk down overnight at a Holiday Inn, board a Delta Airlines plance, buy paint at a Home Depot, get your credit rating checked by Equifax, dry your hands with a Brawn paper towel, make a call on your AT&T phone, or watch the news as it happens on Cable News Network (CNN) on your Philips television, your doing business with Atlanta.”

Overview of Atlanta –
Atlanta boasts the 9th largest Metropolitan Statistical Area (MSA) in the United States with its 5.6 million residents throughout the 28-county metro area. During the 1990s, Atlanta evolved from being the regional “capital” of the Southeast into its current destination as a leading international city for business. As the decade progressed, Atlanta’s employment base grew by 40% to a total of approximately 2.5 million jobs throughout the first half of the 2000s, but the more recent national and local recessions restrained employment growth. At present, Atlanta’s employment base is an estimated 2.3 million new jobs. In Buckhead Atlanta along, by 2019, experts estimate that 60,000 new jobs will be added.

Note: BuckheadAtlantaRealty.com may be the website, but it serves all of metro Atlanta by: 1. Pointing out why Atlanta is attractive, 2. How Buckhead Atlanta serves as the hub Atlanta’s influence, 3. Provides a voice for businesses who want to blog without selling, and 4. Updating you on what is happening in the area. You will find Buckhead Atlanta’s influence on a separate page in this section.

Demographics and Amenities –
Overall, Atlanta’s population is younger, wealthier and better-educated than the national average. The media age is 30.5 years old. Median household income is $58,175, and over 58% of individual 25 and older have a post-secondary education, (compared to 52% nationally). The city has a percentage of wealthy residents; 22.5% of households earn over $100,000. Most of them live close to the Buckhead Atlanta area and north.

Median household income grew more than 47% from 1990 to 2000, and almost 20% from 2000 to 2004. The current estimate of household income indicates a 5% decline since 2004 due to the local and national recessions; however, Atlanta continues to outperform the nation by almost 14%. Atlanta’s proportionally high household income is partly due to its concentration of individuals with higher education attainment. In 2009, over 30% of the population 25 years and older held a bachelor’s degree or higher, compared to less than 25% nationally. Metro Atlanta has attracted more job-seeking newcomers than any other area in the last decade.

Opening in 2005, the Georgia Aquarium brought in 3.6 million visitors during its first year of operations. In mid-May 2007, the World of Coca-Cola reopened in a new location (doublings its previous size) and has received about 1.5 million visitors each year. Other metro Atlanta attractions include: Atlantic Station, Underground Atlanta, Stone Mountain, Centennial Olympic Park, the Woodruff Arts Center, Martin Luther King Jr. National Historic Site and the Imagine ITI Children’s Museum of Atlanta.

Higher Education –
Atlanta ranks as the seventh major U.S. metropolitan city for its production of graduates with bachelor degrees or higher. The metro area is home to over 50 accredited universities, colleges, and technical schools. Located in the city itself are the Georgia Institute of Technology (Georgia Tech), Emory University, Georgia State University and Atlanta University Center. The later includes Clark Atlanta, Morris Brown and Morehouse colleges. Together, annual enrollment is over 100,000 students. The University of Georgia – drawing significant enrollment from Atlanta – is 70 miles east in Athens, and is the nation’s oldest land grant university. UGA’s annual enrollment fluctuates between 33,000 and 35,000 students. Resulting from the broad presence of higher learning institutions in and around Atlanta is a high-quality, trained labor force eager to contribute in Atlanta’s pro-business environment.

Economy –
Diversity best describes Atlanta’s economy. It has a high concentration of trade and service industries with relativity low manufacturing activity. The presence of Georgia Tech and the Center for Disease Control (CDC) make Atlanta a magnet for technology, and biotech industries. Its strength has grown in the past three years with the development of Buckhead Atlanta’s Atlanta Tech Village. A strong state and national government presence helps to insulate Atlanta from problems in any single industry, although the significant concentration of financial and real estate services continue to hinder the city’s economic recovery after the 2008 recession.

Influence –
Atlanta grew from being a regional powerhouse to one of the world’s largest top cities for business. Now recognized around the world, The Atlanta Chamber of Commerce characterizes Atlanta’s national and international business strength in the following statement:

“Every time you sip a Coca-Cola, send a package via UPS, bunk down overnight at a Holiday Inn, board a Delta Airlines plance, buy paint at a Home Depot, get your credit rating checked by Equifax, dry your hands with a Brawn paper towel, make a call on your AT&T phone, or watch the news as it happens on Cable News Network (CNN) on your Philips television, your doing business with Atlanta.

Corporate Citizens & Their Attraction to Atlanta –
Over 70% of the Fortune 1,000 firms have operations in Atlanta. 11 of the Fortune 500 companies are headquartered in Atlanta, making the city one of the nation’s leading business centers. From 200o to 2008, over 1,000 companies either relocated their headquarters, started operations, expanded into Atlanta, most recently Asbury Automotive Group, Wendy’s/Arby’s Group, Beazer Homes, Newell Rubbermaid, and Mercedes-Benz.

Cost of doing business, as of May 2010, KPMG said in an independent study that Atlanta is the least expensive major U.S. city in which to operate a business. Accordingly, Atlanta is the nation’s number four location of choice for America’s top businesses.

Downtown Atlanta